Nicole Taylor helps to keep Trans Canada Trail’s online channels running smoothly. Skilled in search engine optimization, data and analytics, she assists with monitoring, analyzing and reporting on Trans Canada Trail’s website and digital marketing efforts to help inform organizational strategy and decision-making. Nicole’s experience in creating digital media for a range of industries enhances her work as a web content creator. She also implements marketing platforms to support the Trans Canada Trail brand and to enable her team members to engage with a range of audiences. She holds a diploma in Advertising and Marketing Communications, and a certificate in Event Management, both from Durham College.
Nicole lives near the U of T/Ryerson Connector section of the Trans Canada Trail in downtown Toronto. Her favourite Trail section is just a few blocks south, where she can walk along the Martin Goodman Trail where it hugs the shore of Lake Ontario.