Meghan Reddick

Chief Communications & Marketing Officer

Meghan brings a wide-ranging career in non-profit management and brand strategy to her role as Chief Communications & Marketing Officer at Trans Canada Trail.  From February to April 2024, Meghan was appointed Interim Chief Executive Officer by the national board of directors and led the team through the development of the new five-year strategic plan.

Before joining Trans Canada Trail in 2020, Meghan helped to transform some of Canada’s most respected national non-profits, including Habitat for Humanity Canada, YMCA Canada and Kids Help Phone, into cause-driven charities with global brand awareness.

Meghan’s creativity and partnership development have garnered national media attention and contributed to significant revenue impact. Meghan is a seasoned public speaker and has been interviewed as a thought leader in numerous contexts, including for an international best-selling book focused on strategic yet collaborative brand management.

Meghan has a long history of community volunteerism, including her present role on the marketing committee of the board of Michael Garron Hospital Foundation, in Toronto’s east end, and as an Advisory Board Member of the Canadian Health and Fitness Institute.

Meghan can often be found on Toronto’s Waterfront Trail, her favourite section of the Trans Canada Trail. She relishes time spent recharging outdoors with her family and her golden retriever, Louie.